Three counters Britain’s future threats in joyous ‘Phones are good’ sequel via Campaign
Shadi Halliwell, chief marketing officer at Three UK, said it was crucial for the campaign to celebrate Britain at a time...
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Three pins 5G hopes on newfound ‘Britishness’ and ‘epic’ media buys via The Drum
Last October, it broke away from longtime agency Mindshare and appointed Zenith to handle its media account. At the time, the telecom...
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Macmillan tackles stress of cancer diagnosis via Campaign
Macmillan Cancer Support has launched a campaign highlighting the emotional hardship of a cancer diagnosis.
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Zenith shorlisted for ten Campaign Media Awards
Zenith UK receives 10 nominations in this year’s Campaign Media Awards shortlist.
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Dave Mulrenan, Head of Investment, comments on ABC Magazine figures via Campaign
Dave Mulrenan, Head of Investment at Zenith UK, added: “The picture may look rather gloomy, but the leading consumer titles are...
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Natalie Grant, Group Investment Director on Magazine ABCs via Mediatel
Examining the good, the bad and the evolving, Zenith’s Natalie Grant shares her views on the latest ABC circulation figures for...
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Durex emerges as an ‘activist’ in brand overhaul via The Drum
Durex is overhauling its brand, coming out as an “activist” against sexual stigmas, taboos and non-inclusive attitudes with the aim of showcasing...
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Zenith client Durex challenges sexual norms in major brand relaunch via Campaign
Durex is rallying against repressive sexual conventions as it relaunches on Valentine’s Day.
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Thiago Correa announced as judge for The Drum Digital Advertising Awards 2020
Thiago Correa: “I’ll be looking for entries that don’t focus simply on one-off executions, but really aim to transform their client’s...
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Rich Kirk comments on Rajar Q4 2019: Industry analysis via Mediatel
Despite some ups and downs over the festive period, Rajar’s report for Q4 2019 overall illustrates a radio sector which remains...
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