Zenith has unveiled a new global approach to communications, supported by a relaunch of the network’s brand identity, proposition and platforms. Led by Zenith’s Global Brand President, Vittorio Bonori, the move...
2017 will be a year of firsts for global media. It will be the first year in which spend on internet advertising will surpass television, and the first in which mobile...
Welcome to the first issue of Global Intelligence Zenith is very pleased to introduce the first edition of Global Intelligence, our quarterly round-up of insights and intelligence from across our global...
Zenith is very pleased to introduce the first edition of Global Intelligence, our quarterly round-up of insights and intelligence from across our global network. We’ve put this magazine together to highlight...
Welcome to the second edition of Global Intelligence. 2017 will be a year of firsts for global media. It will be the first year in which spend on internet advertising will...
Zenith has hired Rian Shah for a new London-based leadership role focused on driving brand growth for clients. Reporting to Zenith’s Global Brand President Vittorio Bonori, Rian will join the network...
Mobile devices (including both smartphones and tablets) will account for 73% of time spent using the internet globally in 2018, up from 70% in 2017 and 65% in 2016, according to...
To break the taboo about periods, Bloodnormal’s film created for ESSITY by AMVBBD shows blood from menstrual cycles. It also acknowledges period pain, sex and brings men into the conversation. The aim isn’t...
World Cup to boost global adspend by US$2.4bn this year, with the tournament will add £40m to UK ad market This year’s FIFA World Cup tournament in Russia will add US$2.4bn...