The Drum Awards for Marketing: the 2021 finalists revealed
The Drum Awards for Marketing seek to reward brands and marketing teams that truly understand their customer.
Read moreIt’s 5 O’Clock Somewhere, Zenith’s latest podcast hosted by CEO Natalie Cummins, launches first episode
It’s 5 O’Clock Somewhere has launched its first episode here on their website. CEO Natalie Cummins sits down with co-hosts: Zenith planning executives Rohan Bungaroo, Matilda Macpherson-Bruty and Hester Walton. In...
Read moreAmazon Makes a Bet on Beauty With Lady Gaga Deal: Cassie Stevens via Wall Street Journal
Amazon.com Inc. AMZN 1.13% is betting it has the marketing muscle to help an upstart beauty collection from Lady Gaga compete with the range of established celebrity-backed brands and industry stalwarts. If successful, the tie-up...
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