Cutting through the noise around social commerce
Rhys Westwell, Head of Social, Performics @ Zenith, cuts through the noise and looks at owned assets, promoted content and technical...
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Sipsmith’s Mr Swan returns to lay claim to Wimbledon
Sipsmith’s Wimbledon campaign goes live on TV and VOD from 21 June, a week before The Championships, Wimbledon goes live, on...
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Inspiring Women in Business
Now in their second year, these awards are an opportunity to recognise their achievements and also to celebrate the employers, big and small, that have driven equality by their...
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Carnation sweeten up their brand awareness
Using short, engaging video ads, Carnation drove awareness of their condensed milk products within their target audience.
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Media accounts worth billions now calculating the carbon cost of their media buys
Top UK agencies have signed up to the IPA’s Media Climate Charter, a tool designed to help marketers measure and reduce...
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Durex “#MySexMyWay” by Havas London
As Durex launches its largest ever sex survey for the UK’s LGBTQ+ community, its campaign celebrates those who have overcome personal...
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Alcohol ad spending won’t reach pre-pandemic levels until 2023
Alcohol brands are set to bounce back from the pandemic this year, with ad spending growth climbing at a faster rate...
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The Drum Awards for Marketing: the 2021 finalists revealed
The Drum Awards for Marketing seek to reward brands and marketing teams that truly understand their customer. Because the competition is focused...
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The Drum Awards for Marketing: the 2021 finalists revealed
The Drum Awards for Marketing seek to reward brands and marketing teams that truly understand their customer.
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The Famous Grouse launches second phase of ‘The Spirit of Rugby’ campaign via Mobile Marketing Magazine
Today, The Famous Grouse kicks off the next instalment of ‘The Spirit of Rugby’ campaign with co-created content by RugbyPass and News UK, stategized by...
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